There are many ways to be seen online, from local directories to blogging and yes, even having a website. Now just to let you know you can have the prettiest website in the world but if it is not done right you could just sit in limbo. A lot of internet searchers have their favorite search engines that they revert back to. Search engines are kind of like the major highway to the online express. When your website is built of course you will need to publish it to the internet so other can view it, but you will want to submit it to the major search engines so that you too can be pulled up through the on line searches.
There are hundreds to thousands of online search engines out there today, Yahoo, Google, MSN. AOL and more. Each of these search engines have their own criteria on what they are looking for when searching. You will want you site to meet these criteria’s so in return there are being listed when the searches display what they have found. Search Engine Optimization is what will be important. They search engines will look at keywords and how the are relevant to the content in your website. Having relevant content in your temp data could make or break you optimization. This is what is checked when determining where you are indexed on line. Your relevent content should have your chosen keywords with in the data.
The search engines will in fact check your keywords, and then compare them to the relevant content with in the site and the title of your website. So this is why relevant content is important. There are programs and companies out there that offer optimization and can help you achieve the relevant content and keywords needed for success. They will look at your site and run the source coding which displays your title line that appears on the little tab of your display, optimization also will check your keywords against the content in your site for relevancy. You need to make sure your keyword phrases are displayed some where in the content of your site at least 3 times. You don’t want to talk about repairing cars in your site and then have your keywords talk about hair cutting.
As you know being seen is the key. Having your on line presence available for future customers to find will help. If you are having a website built as a part of your advertising make sure you evaluate the content in the site. If you are blogging make sure the content is relevant to your subject. By following this concept your will increase your chances for being seen on line and by submitting yourself to the major search engines that exposure to the public will increase as long as you focus on relevancy