Skills / SEO & marketing
Best SEO & marketing skills for Claude Code
Skills that help a coding agent audit a site for search, research keywords, write and optimise content, and run marketing work such as social posts, ads and outreach.
16 skill repos graded, 5 earn an A, the median one keeps 138 tokens in your agent's context on every message. The lightest, vigorX777/x-ai-topic-selector, costs 42 tokens; the heaviest, LeoYeAI/openclaw-marketing-skills, costs 6,035.
Updated Nov 11, 2026. Graded by the free Skill Grader: six deterministic axes, no model, same result every run.
Your first SEO pull request in about 5 minutes. You pick the repo, and you merge every change.
What do you use to work on your site?
Pick one above and we take you to the right setup.
Ranked by task results
10 SEO skills measured on the same task. SEOAgent scores highest (84.9). 7 of 10 score below Claude with no skill installed (73.0). Each skill ran headless on the same test site: ten real defects to find, and five things that are already correct, which a skill that invents work will try to fix. Task score combines defects found, traps avoided, a blind-judged strategy and execution. We built this benchmark and enter our own skill; the fixture, rubric and every run are public in seo-skill-bench. Full results and method.
| # | Skill | Task score | Defects found | Traps avoided | Cost/run |
|---|---|---|---|---|---|
| 1 | SEOAgent ↗ours | 84.9 | 81% | 100% | $4.46 |
| 2 | claude-seo-skills (lhitches) ↗★ 1 | 76.0 | 52% | 100% | $2.20 |
| 3 | Agentic SEO Skill ↗★ 713 | 75.4 | 71% | 73% | $2.81 |
| 4 | Vanilla baseline (no skill) | 73.0 | 71% | 100% | $2.31 |
| 5 | claude-seo-skill (mangollc) ↗★ 36 | 70.4 | 67% | 73% | $3.08 |
| 6 | claude-seo ↗★ 10.2k | 67.7 | 38% | 100% | $1.70 |
| 7 | claude-seo-skills (lionkiii) ↗★ 18 | 66.6 | 52% | 73% | $2.96 |
| 8 | Marketing Skills (Corey Haines) ↗★ 36k | 66.6 | 52% | 73% | $1.87 |
| 9 | SEO/GEO Claude Skills ↗★ 20 | 66.0 | 57% | 100% | $2.16 |
| 10 | Distribb Skill ↗★ 87 | 65.9 | 43% | 100% | $2.33 |
| 11 | SEO Skills (Illyism) ↗★ 91 | 63.4 | 48% | 73% | $1.94 |
Ranked by the Skill Grader
Best score first; ties go to the lighter footprint. Green and amber tags say what a skill does well and what is costing it rank. Click a skill for its full report card. All categories on one leaderboard.
FAQ
What is the best SEO & marketing skill for Claude Code?
On the Skill Grader, akseolabs-seo/seo-coach ranks #1 of 16: graded A (3.70/4), with 117 tokens resident on every message. #2 is autoclaw-cc/xiaohongshu-skills (A) and #3 is NeoZi12/dispatchseo (A). The order updates whenever a skill is re-graded.
How are these skills ranked?
Each repo is graded on six deterministic axes, with no model involved: resident footprint (tokens its descriptions add to every message), description honesty, body size, progressive disclosure, factoring, and CLI leverage. Best score first; ties go to the lighter footprint, then more GitHub stars. A model only assigns the category, from a fixed list of twelve, and it never changes the grade. Public repos with 25+ stars are listed.
Does a high grade mean the skill works?
Not on its own. The grade measures what a skill costs your agent and how well it is built, not task results. That is why this page also shows the open SEO skill benchmark, which runs each SEO skill on the same broken test site and scores what it finds, what it invents, and what it fixes.
Can I use these skills outside Claude Code?
They are SKILL.md bundles, the Agent Skills format Claude Code loads. Other coding agents that read SKILL.md, such as Codex, can use the same files; each repo’s README has its install steps.
How do I get my skill listed or move up?
Grade it with the free Skill Grader: paste the repo URL. A public repo with 25+ stars is listed in its category automatically. Fix what the report card flags, grade it again, and its rank and README badge update at once.